Thinking outside of the box was something I've always done. So when a vision of creating a make-up line consisting mainly of concealers, foundations, and pressed powders came to me, I was not surprised. Having worked for many years as a professional make-up artist, I really had a passion to help women who struggled with finding colors that actually matched their complexions. After many years of research, adding and changing formulas, custom blending shades, oh and of course, a lot of sleep deprivation, in 2001 my vision finally came to pass. I present to you, my labor of love, PHAEDRA®, A New Look at Beauty.

Copyright © 2019 PHAEDRA BEAUTY.